RUSHA Consumer Cyclical

Rush Enterprises, Inc.

$44.27-0.45%

Price as of close on Nov 3, 2026 · Financials updated Sep 30, 2026

Basics

Sector: Consumer Cyclical
Industry: Auto & Truck Dealerships
Country: United States
Market cap: 5.2B USD
Enterprise value: 5.5B USD
Full-time employees: 7,858

Overall health

Strength: its shares are priced lower than most peers relative to what it earnspriced lower than peers for its earnings
Drawback: growing more slowly than most peersgrowing more slowly than peers
Drawback: its share price swings more than most peers’ (beta 0.88 vs a peer median of 0.63), though less than the overall marketbigger price swings (beta 0.88 vs peers 0.63)
About average: risk (debt, liquidity and share-price swings)risk

Ranks #797 of 1,502 consumer cyclical companies (bottom 48%)

See how it ranks against its peers

Worth knowing

Investment surge. Capital spending 5.4% of revenue, up from 3.4% in 2022.
Rush Enterprises is spending 5.4% of revenue on facilities and equipment, up from 3.4% in 2022. That weighs on free cash flow today; whether it pays off depends on the returns those investments earn.
Sales growing faster than profits. Since 2022: revenue +4.7%, operating profit −22%.
Since 2022, Rush Enterprises's revenue changed +4.7% while operating profit fell 22%: costs rose faster than sales.
Revenue is falling. Revenue fell 5.9% in the 12 months to June 2026 vs the 12 months before.
Rush Enterprises's revenue fell 5.9% in the 12 months to June 2026 vs the 12 months before.
Profit is backed by cash. Free cash flow is 130% of reported profit.
Rush Enterprises's free cash flow is 130% of its reported profit, so its earnings are turning into cash it can reinvest, pay out or use to reduce debt.

StockQuotient Score

50/ 100▲ 1 since Oct 27 close

Oct 5 49 → Nov 4 50 (+1)

Valuation

Is the price right?

60/100

Moderate▲ 2 since Oct 27 close

3/3 inputs reported · High confidence

Since last quarter: No major changeValuation also moves with the share price every day.

Why it changed since the Oct 27, 2026 close: Score 58 → 60

Share price -2.7%+1
Peer companies moved+1

Each step re-scores the company against its peers as they were on Oct 28, 2026; the parts add up to the change. Price effects on EBITDA yield are approximate.

Why

Stronger than most peers on:

▲ EBITDA yield

Compare with peers

Behind the score

Sector-normalized EBITDA, earnings, and free cash flow yields.

Earnings yield5.0%

SEC filings · 12 months to Jun 2026Reported value30% base weight · Z-score 0.19Sector median: 0.0439 · MAD: 0.0329

EBITDA yield11.7%

SEC filings · 12 months to Jun 2026Reported value50% base weight · Z-score 0.64Sector median: 0.0877 · MAD: 0.0461

Free cash flow yield6.5%

SEC filings · 12 months to Jun 2026 · operating cash flow − capital spendingReported value20% base weight · Z-score 0.07Sector median: 0.0614 · MAD: 0.0545

Other data (not scored)

Book yield43.8%

SEC filings · latest balance sheetReported valueInformational · 0% composite weightSector median: 0.5650 · MAD: 0.3500

Growth

Is it growing?

23/100

Weak

3/3 inputs reported · High confidence

Since last quarter: No major change

Why

Weaker than most peers on:

▼ Revenue growth
▼ 3-yr revenue
▼ EPS growth

Compare with peers

Behind the score

Revenue and earnings-per-share growth over one year, and revenue growth over three years.

Earnings per share growth-6.6%

SEC filings · 12 months to Jun 2026Reported value33% base weight · Z-score -0.43Sector median: 0.0420 · MAD: 0.2537

3-year revenue growth-1.9%

SEC filings · 3 years to Jun 2026Reported value33% base weight · Z-score -0.97Sector median: 0.0425 · MAD: 0.0636

Revenue growth-5.9%

SEC filings · 12 months to Jun 2026Reported value33% base weight · Z-score -1.47Sector median: 0.0373 · MAD: 0.0653

Profitability

Does it earn well?

61/100

Moderate

3/3 inputs reported · High confidence

Since last quarter: No major change

Why

Stronger than most peers on:

▲ ROA
▲ ROIC

Compare with peers

Behind the score

Return on invested capital, operating margin, and return on assets.

Operating margin5.1%

SEC filings · 12 months to Jun 2026Reported value33% base weight · Z-score -0.27Sector median: 0.0638 · MAD: 0.0461

Return on assets5.7%

SEC filings · 12 months to Jun 2026Reported value33% base weight · Z-score 0.96Sector median: 0.0331 · MAD: 0.0254

Return on invested capital12.5%

SEC filings · 12 months to Jun 2026Reported value33% base weight · Z-score 0.86Sector median: 0.0733 · MAD: 0.0600

Other data (not scored)

Gross margin19.7%

SEC filings · 12 months to Jun 2026Reported valueInformational · 0% composite weightSector median: 0.3025 · MAD: 0.1399

Return on equity11.5%

SEC filings · 12 months to Jun 2026Reported valueInformational · 0% composite weightSector median: 0.0746 · MAD: 0.0674

Risk

Debt, liquidity, price swings

Moderate

Moderate relative risk

3/3 inputs reported · High confidence

Since last quarter: No major change

Why

Mixed versus peers:

▲ Debt / equity
▼ Beta

Compare with peers

Behind the score

Relative to sector peers: 0 = lower relative risk · 1 = moderate · 2 = higher. Based on leverage, beta and liquidity.

Beta0.88

Yahoo Finance · 5-year monthly beta vs the marketReported value33% base weight · Z-score -0.82Sector median: 0.6345 · MAD: 0.2980

Current ratio1.45×

SEC filings · latest balance sheetReported value33% base weight · Z-score -0.05Sector median: 1.4800 · MAD: 0.5570

Debt / equity0.12×

SEC filings · latest balance sheetReported value33% base weight · Z-score 0.97Sector median: 0.4646 · MAD: 0.3556

Valuation, growth and profitability scores: higher is better. Risk: 0 is lower, 2 is higher. Risk is a relative proxy, not a bankruptcy probability. Scores depend on available sector peers.

Questions investors ask about Rush Enterprises

Is Rush Enterprises getting weaker?: Its latest SEC filing (Aug 7, 2026) showed no major changes. Its overall score is 50/100, up 1 since Oct 28, 2026.
How is Rush Enterprises valued vs its peers?: Priced lower than most peers relative to what it earns. Valuation scores 60/100 against 1,612 consumer cyclical peers. EBITDA yield 11.7% vs a peer median of 8.8% (stronger than 66% of peers).EBITDA yield 11.7% vs peers 8.8% (stronger than 66% of peers).
Is Rush Enterprises growing?: More slowly than most of its peers. Growth scores 23/100 against 1,612 consumer cyclical peers. Revenue growth -5.9% vs a peer median of 3.7% (weaker than 83% of peers).Revenue growth -5.9% vs peers 3.7% (weaker than 83% of peers).
How profitable is Rush Enterprises?: More profitable than most of its peers. Profitability scores 61/100 against 1,612 consumer cyclical peers. Return on assets 5.7% vs a peer median of 3.3% (stronger than 74% of peers).Return on assets 5.7% vs peers 3.3% (stronger than 74% of peers).
How risky is Rush Enterprises?: Moderate risk relative to 1,612 consumer cyclical peers, judged on debt, liquidity and share-price swings. Debt / equity 0.12× vs a peer median of 0.46× (stronger than 81% of peers).Debt / equity 0.12× vs peers 0.46× (stronger than 81% of peers). Beta 0.88 vs a peer median of 0.63 (weaker than 67% of peers).Beta 0.88 vs peers 0.63 (weaker than 67% of peers). A relative measure, not a bankruptcy probability.

Latest filing: what changed

Quarter ended Jun 30, 2026 · filed Aug 7, 2026 · compared with the quarter ended Mar 31, 2026

No major changes

	Previous quarter	Latest quarter	Change
Revenue (12 months)	7.3B USD	7.2B USD	−0.4%
Net income (12 months)	267.2M USD	267.5M USD	+0.1%
Operating margin	5.3%	5.1%	−0.2 pts
Free cash flow (12 months)	411.3M USD	348.4M USD	−15.3%
Debt	277.8M USD	282.7M USD	+1.8%
Cash	239.7M USD	264.9M USD	+10.5%

From the company’s own SEC filings, as filed. Twelve-month figures roll forward one quarter at a time.

Industry valuation context

Sector: Consumer Cyclical · 182 companies

Valuations in Consumer Cyclical are within their usual range since 2016.

36% of months since 2016 were valued lower than now.
15% of companies are in the most expensive fifth of their own price-to-sales history.
Over 24 months, company values +0% and earnings +10% (medians): prices and earnings moved broadly together.
Median price-to-sales is −55% vs the whole market, against a usual −41%.

2016Shaded: most expensive fifth of its range2026

Shown for Consumer Cyclical: too few Auto & Truck Dealerships companies have a long enough history of their own.

Financials

Fiscal years from SEC annual filings · change vs the prior year

Key ratios	FY 2021	FY 2022	FY 2023	FY 2024	FY 2025	Change
Gross margin	21.3%	20.9%	20.1%	19.6%	19.6%	▲ 0.0 pts
Operating margin	6.0%	7.1%	6.5%	6.0%	5.3%	▼ 0.7 pts
Net margin	4.7%	5.5%	4.4%	3.9%	3.5%	▼ 0.3 pts
Return on assets (ROA)	7.7%	10.2%	8.0%	6.6%	6.0%	▼ 0.6 pts
Return on equity (ROE)	16.5%	22.4%	18.6%	14.2%	12.0%	▼ 2.2 pts
Free cash flow margin	5.0%	0.7%	-0.9%	2.4%	6.2%	▲ 3.8 pts
Current ratio	1.32×	1.31×	1.35×	1.45×	1.40×	▼ 3.2%
Quick ratio	0.30×	0.31×	0.27×	0.36×	0.37×	▲ 2.3%
Debt to equity	0.23×	0.16×	0.22×	0.19×	0.12×	▼ 35%
Interest coverage	127.33×	25.61×	9.54×	6.50×	8.18×	▲ 26%

RUSHA price history

Price history is added with the daily price update and will appear after the next one.

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Bringing the fundamentals into focus…

Overall health

Strength: its shares are priced lower than most peers relative to what it earnspriced lower than peers for its earnings

Drawback: growing more slowly than most peersgrowing more slowly than peers

Drawback: its share price swings more than most peers’ (beta 0.88 vs a peer median of 0.63), though less than the overall marketbigger price swings (beta 0.88 vs peers 0.63)

About average: risk (debt, liquidity and share-price swings)risk

Ranks #797 of 1,502 consumer cyclical companies (bottom 48%)

See how it ranks against its peers

Worth knowing

Investment surge. Capital spending 5.4% of revenue, up from 3.4% in 2022.

Rush Enterprises is spending 5.4% of revenue on facilities and equipment, up from 3.4% in 2022. That weighs on free cash flow today; whether it pays off depends on the returns those investments earn.

Sales growing faster than profits. Since 2022: revenue +4.7%, operating profit −22%.

Since 2022, Rush Enterprises's revenue changed +4.7% while operating profit fell 22%: costs rose faster than sales.

Revenue is falling. Revenue fell 5.9% in the 12 months to June 2026 vs the 12 months before.

Rush Enterprises's revenue fell 5.9% in the 12 months to June 2026 vs the 12 months before.

Profit is backed by cash. Free cash flow is 130% of reported profit.

Rush Enterprises's free cash flow is 130% of its reported profit, so its earnings are turning into cash it can reinvest, pay out or use to reduce debt.

Questions investors ask about Rush Enterprises

Is Rush Enterprises getting weaker?

Its latest SEC filing (Aug 7, 2026) showed no major changes. Its overall score is 50/100, up 1 since Oct 28, 2026.

How is Rush Enterprises valued vs its peers?

Priced lower than most peers relative to what it earns. Valuation scores 60/100 against 1,612 consumer cyclical peers. EBITDA yield 11.7% vs a peer median of 8.8% (stronger than 66% of peers).EBITDA yield 11.7% vs peers 8.8% (stronger than 66% of peers).

Is Rush Enterprises growing?

More slowly than most of its peers. Growth scores 23/100 against 1,612 consumer cyclical peers. Revenue growth -5.9% vs a peer median of 3.7% (weaker than 83% of peers).Revenue growth -5.9% vs peers 3.7% (weaker than 83% of peers).

How profitable is Rush Enterprises?

More profitable than most of its peers. Profitability scores 61/100 against 1,612 consumer cyclical peers. Return on assets 5.7% vs a peer median of 3.3% (stronger than 74% of peers).Return on assets 5.7% vs peers 3.3% (stronger than 74% of peers).

How risky is Rush Enterprises?

Moderate risk relative to 1,612 consumer cyclical peers, judged on debt, liquidity and share-price swings. Debt / equity 0.12× vs a peer median of 0.46× (stronger than 81% of peers).Debt / equity 0.12× vs peers 0.46× (stronger than 81% of peers). Beta 0.88 vs a peer median of 0.63 (weaker than 67% of peers).Beta 0.88 vs peers 0.63 (weaker than 67% of peers). A relative measure, not a bankruptcy probability.

Previous quarter

Latest quarter

Change

Revenue (12 months)

7.3B USD

7.2B USD

−0.4%

Net income (12 months)

267.2M USD

267.5M USD

+0.1%

Operating margin

5.3%

5.1%

−0.2 pts

Free cash flow (12 months)

411.3M USD

348.4M USD

−15.3%

Debt

277.8M USD

282.7M USD

+1.8%

Cash

239.7M USD

264.9M USD

+10.5%

Key ratios

FY 2021

FY 2022

FY 2023

FY 2024

FY 2025

Change

Gross margin

21.3%

20.9%

20.1%

19.6%

▲ 0.0 pts

Operating margin

6.0%

7.1%

6.5%

6.0%

5.3%

▼ 0.7 pts

Net margin

4.7%

5.5%

4.4%

3.9%

3.5%

▼ 0.3 pts

Return on assets (ROA)

7.7%

10.2%

8.0%

6.6%

6.0%

▼ 0.6 pts

Return on equity (ROE)

16.5%

22.4%

18.6%

14.2%

12.0%

▼ 2.2 pts

Free cash flow margin

5.0%

0.7%

-0.9%

2.4%

6.2%

▲ 3.8 pts

Current ratio

1.32×

1.31×

1.35×

1.45×

1.40×

▼ 3.2%

Quick ratio

0.30×

0.31×

0.27×

0.36×

0.37×

▲ 2.3%

Debt to equity

0.23×

0.16×

0.22×

0.19×

0.12×

▼ 35%

Interest coverage

127.33×

25.61×

9.54×

6.50×

8.18×

▲ 26%