Bringing the fundamentals into focus…
Back to RLX Technology Inc.
How RLX Technology Inc. stacks up
RLX · against 820 other Consumer Defensive companies
Profitability
45/ 100
Below the middle of the pack.
Ranked #448 of 821 · scores higher than 45% of peers
Bars: peers in each 10-point band of the profitability score82 peers with a profitability score of 40–49, including RLX · Click a bar to see the companies
Why profitability scores 45?
Weighted metrics compared with all Consumer Defensive companies.A mix: stronger return on assets, but weaker return on invested capital than most Consumer Defensive peers.
- a lower return on invested capital: weaker than 72% of peers. Return on invested capital: 2.5% vs peer median 7.7%
- Operating margin is close to the peer norm. Operating margin: 8.3% vs peer median 7.6%
- a higher return on assets: stronger than 62% of peers. Return on assets: 5.1% vs peer median 4.0%
Metric by metric
Position: dot = RLX, ranked from the worst peer (left) to the best (right); tick = middle, shaded = middle half of peers.| Metric | RLX | Peer median | Better than | Position among peers | Weight |
|---|---|---|---|---|---|
| Return on invested capitalHigher is better · 761 reported | 2.5% | 7.7% | 28% | 33% | |
| Operating marginHigher is better · 817 reported | 8.3% | 7.6% | 55% | 33% | |
| Return on assetsHigher is better · 784 reported | 5.1% | 4.0% | 62% | 33% | |
| Return on equityHigher is better · 770 reported | 6.3% | 8.3% | 40% | Context only | |
| Gross marginHigher is better · 824 reported | 34.9% | 32.0% | 56% | Context only |
Ranking by profitability score
Top 5 and the companies ranked around RLXScores are sector-relative percentiles from the latest snapshot, always calculated against the whole sector: narrowing the comparison group changes who you compare with, not the scores. Missing metrics are left out and the remaining weights rescaled. How we score