Bringing the fundamentals into focus…
Back to Baidu, Inc.
How Baidu, Inc. stacks up
BIDU · against 470 other Communication Services companies
Valuation
70/ 100
Above the middle of the pack.
Ranked #140 of 471 · scores higher than 70% of peers
Bars: peers in each 10-point band of the valuation score47 peers with a valuation score of 70–79, including BIDU · Click a bar to see the companies
Why valuation scores 70?
Weighted metrics compared with all Communication Services companies.Mainly thanks to its EBITDA yield, which is stronger than most Communication Services peers.
- Negative (a loss or cash outflow), so it counts as zero whatever the share price. Free cash flow yield: -8.1% vs peer median 7.4%
- Earnings yield is not reported, so it is left out of the score.
- more operating profit (EBITDA) for the company's total value: stronger than 82% of peers. EBITDA yield: 19.3% vs peer median 8.6%
Metric by metric
Position: dot = BIDU, ranked from the worst peer (left) to the best (right); tick = middle, shaded = middle half of peers.| Metric | BIDU | Peer median | Better than | Position among peers | Weight |
|---|---|---|---|---|---|
| Earnings yieldHigher is better · 461 reported | Not reported | 3.0% | — | — | 30% |
| EBITDA yieldHigher is better · 493 reported | 19.3% | 8.7% | 82% | 50% | |
| Free cash flow yieldHigher is better · 227 reported | -8.1% | 7.6% | 8% | 20% | |
| Book yieldHigher is better · 467 reported | 152.7% | 48.9% | 83% | Context only |
A metric that is not reported is left out of the score; the other weights are rescaled.
Ranking by valuation score
Top 5 and the companies ranked around BIDU| Rank | Company | Market cap | Valuation | Overall |
|---|---|---|---|---|
| 1 | 105.8B KRW (≈$76M) | 100 | 80 | |
| 1 | 694.0B KRW (≈$500M) | 100 | 66 | |
| 3 | 2.6B HKD (≈$329M) | 99 | 80 | |
| 3 | 3.1B HKD (≈$398M) | 99 | 74 | |
| 3 | 226M SEK (≈$23M) | 99 | 63 | |
| 135 | 1.03T INR (≈$12.3B) | 71 | 65 | |
| 135 |
Scores are sector-relative percentiles from the latest snapshot, always calculated against the whole sector: narrowing the comparison group changes who you compare with, not the scores. Missing metrics are left out and the remaining weights rescaled. How we score