Bringing the fundamentals into focus…
Back to Zebra Technologies Corporation
How Zebra Technologies Corporation stacks up
ZBRA · against 182 other Technology companies of similar size
Profitability
69/ 100
Below the middle of the pack.
Ranked #95 of 183 · scores higher than 47% of peers
Bars: peers in each 10-point band of the profitability score30 peers with a profitability score of 60–69, including ZBRA · Click a bar to see the companies
Why profitability scores 69?
Weighted metrics compared with all Technology companies.Mainly thanks to its operating margin, return on assets and return on invested capital, which are stronger than most Technology peers.
- a higher return on invested capital: stronger than 63% of peers. Return on invested capital: 11.2% vs peer median 6.8%
- a higher return on assets: stronger than 73% of peers. Return on assets: 6.2% vs peer median 2.9%
- a wider operating margin: stronger than 76% of peers. Operating margin: 14.7% vs peer median 6.3%
Metric by metric
Position: dot = ZBRA, ranked from the worst peer (left) to the best (right); tick = middle, shaded = middle half of peers.| Metric | ZBRA | Peer median | Better than | Position among peers | Weight |
|---|---|---|---|---|---|
| Return on invested capitalHigher is better · 173 reported | 11.2% | 14.1% | 41% | 33% | |
| Operating marginHigher is better · 184 reported | 14.7% | 12.6% | 56% | 33% | |
| Return on assetsHigher is better · 179 reported | 6.2% | 6.0% | 52% | 33% | |
| Return on equityHigher is better · 174 reported | 15.3% | 17.0% | 45% | Context only | |
| Gross marginHigher is better · 185 reported | 49.6% | 43.3% | 60% | Context only |
Ranking by profitability score
Top 5 and the companies ranked around ZBRA| Rank | Company | Market cap | Profitability | Overall |
|---|---|---|---|---|
| 1 | 15.6B USD | 99 | 63 | |
| 1 | 863.2B INR (≈$10.4B) | 99 | 78 | |
| 3 | 654.4B TWD (≈$20.3B) | 98 | 66 | |
| 3 | 888.4B TWD (≈$27.5B) | 98 | 73 | |
| 3 | 76.2B CNY (≈$10.7B) | 98 | 77 | |
| 94 | 3.47T JPY (≈$23.6B) | 70 | 47 | |
| 95 | 67.5B CNY (≈$9.5B) | 69 | 56 | |
| 95 | 1.27T JPY (≈$8.6B) | 69 | 69 | |
| 95 | 10.1B USD | 69 | 72 | |
| 95 | 15.6B USD | 69 | 48 | |
| 99 | 387.7B TWD (≈$12.0B) | 68 | 54 | |
| 100 | 20.1B USD | 67 | 68 | |
| 100 | 10.0B USD | 67 | 59 | |
| 102 | 691.4B TWD (≈$21.4B) | 66 | 59 |
Scores are sector-relative percentiles from the latest snapshot, always calculated against the whole sector: narrowing the comparison group changes who you compare with, not the scores. Missing metrics are left out and the remaining weights rescaled. How we score