Bringing the fundamentals into focus…
Back to Wix.com Ltd.
How Wix.com Ltd. stacks up
WIX · against 429 other Technology companies of similar size
Profitability
17/ 100
Near the bottom of its peers.
Ranked #378 of 430 · scores higher than 11% of peers
Bars: peers in each 10-point band of the profitability score29 peers with a profitability score of 10–19, including WIX · Click a bar to see the companies
Why profitability scores 17?
Weighted metrics compared with all Technology companies.Mainly because of its return on assets and operating margin, which are weaker than most Technology peers.
- a lower return on assets: weaker than 91% of peers. Return on assets: -5.8% vs peer median 2.9%
- a thinner operating margin: weaker than 75% of peers. Operating margin: 0.1% vs peer median 6.3%
- Return on invested capital is not reported, so it is left out of the score.
Metric by metric
Position: dot = WIX, ranked from the worst peer (left) to the best (right); tick = middle, shaded = middle half of peers.| Metric | WIX | Peer median | Better than | Position among peers | Weight |
|---|---|---|---|---|---|
| Return on invested capitalHigher is better · 405 reported | Not reported | 9.1% | — | — | 33% |
| Operating marginHigher is better · 429 reported | 0.1% | 7.9% | 19% | 33% | |
| Return on assetsHigher is better · 418 reported | -5.8% | 3.6% | 6% | 33% | |
| Return on equityHigher is better · 412 reported | Not reported | 9.7% | — | — | Context only |
| Gross marginHigher is better · 431 reported | 66.6% | 34.1% | 87% | Context only |
A metric that is not reported is left out of the score; the other weights are rescaled.
Ranking by profitability score
Top 5 and the companies ranked around WIX| Rank | Company | Market cap | Profitability | Overall |
|---|---|---|---|---|
| 1 | 4.8B AUD (≈$3.2B) | 100 | 71 | |
| 2 | 117.8B TWD (≈$3.7B) | 99 | 94 | |
| 2 | 170.7B INR (≈$2.0B) | 99 | 75 | |
| 2 | 4.0B USD | 99 | 84 | |
| 5 | 388.6B JPY (≈$2.6B) | 98 | 73 | |
| 376 | 2.4B USD | 18 | 43 | |
| 378 | 24.0B CNY (≈$3.4B) | 17 | 22 | |
| 378 | 19.4B CNY (≈$2.7B) | 17 | 17 | |
| 378 | 2.1B USD | 17 | 52 | |
| 378 | 3.1B USD | 17 | 25 | |
| 382 | 24.4B CNY (≈$3.4B) | 16 | 14 | |
| 382 | 5.4B USD | 16 | 39 | |
| 382 | 2.3B USD | 16 | 40 | |
| 382 | 4.1B AUD (≈$2.7B) | 16 | 43 |
Scores are sector-relative percentiles from the latest snapshot, always calculated against the whole sector: narrowing the comparison group changes who you compare with, not the scores. Missing metrics are left out and the remaining weights rescaled. How we score