How NIKE, Inc. stacks up

NKE · against 361 other Consumer Cyclical companies listed in US-listed

Profitability

78/ 100

Above the middle of the pack.

Ranked #117 of 362 · scores higher than 68% of peers

Bars: peers in each 10-point band of the profitability score

36 peers with a profitability score of 70–79, including NKE · Click a bar to see the companies

Why profitability scores 78?

Weighted metrics compared with all Consumer Cyclical companies.

Mainly thanks to its return on assets and return on invested capital, which are stronger than most Consumer Cyclical peers.

Operating margin is close to the peer norm. Operating margin: 8.2% vs peer median 6.4%
a higher return on invested capital: stronger than 83% of peers. Return on invested capital: 18.3% vs peer median 7.3%
a higher return on assets: stronger than 86% of peers. Return on assets: 8.2% vs peer median 3.3%

Metric by metric

Position: dot = NKE, ranked from the worst peer (left) to the best (right); tick = middle, shaded = middle half of peers.

Metric	NKE	Peer median	Better than	Weight
Return on invested capitalHigher is better · 349 reported	18.3%	9.5%	72%	33%
Operating marginHigher is better · 362 reported	8.2%	7.1%	56%	33%
Return on assetsHigher is better · 358 reported	8.2%	4.1%	73%	33%
Return on equityHigher is better · 315 reported	21.6%	11.8%	71%	Context only
Gross marginHigher is better · 363 reported	43.4%	36.0%	65%	Context only

Ranking by profitability score

Top 5 and the companies ranked around NKE

Rank	Company	Market cap	Profitability	Overall
1	Atour Lifestyle Holdings LimitedATAT · US-listed	4.6B USD	99	80
1	The Buckle, Inc.BKE · US-listed	2.4B USD	99	65
1	Deckers Outdoor CorporationDECK · US-listed	11.5B USD	99	78
1	Domino's Pizza, Inc.DPZ · US-listed	10.7B USD	99	50
1	H&R Block, Inc.HRB · US-listed	6.5B USD	99	62
⋯
113	American Eagle Outfitters, Inc.AEO · US-listed	3.3B USD	79	73
113	Autoliv, Inc.ALV · US-listed	8.6B USD	79	55
113	Academy Sports and Outdoors, Inc.ASO · US-listed	3.7B USD	79	66
113	Burlington Stores, Inc.BURL · US-listed	15.1B USD	79	54
117	NIKE, Inc.NKE · US-listed	57.2B USD	78	50
117	Service Corporation InternationalSCI · US-listed	10.2B USD	78	44
119	Columbia Sportswear CompanyCOLM · US-listed	3.6B USD	77	59
119	TriMas CorporationTRS · US-listed	1.4B USD	77	89
121	Carriage Services, Inc.CSV · US-listed	544M USD	76	50

Scores are sector-relative percentiles from the latest snapshot, always calculated against the whole sector: narrowing the comparison group changes who you compare with, not the scores. Missing metrics are left out and the remaining weights rescaled. How we score

Bringing the fundamentals into focus…