Bringing the fundamentals into focus…
Bringing the fundamentals into focus…
MO · against 14 other Consumer Defensive companies of similar size
Ranked #1 of 15 · scores higher than 100% of peers
Bars: peers in each 10-point band of the profitability score6 peers with a profitability score of 90–100, including MO · Click a bar to see the companies
Mainly thanks to its operating margin, return on assets and return on invested capital, which are stronger than most Consumer Defensive peers.
| Metric | MO | Peer median | Better than | Position among peers | Weight |
|---|---|---|---|---|---|
| Return on invested capitalHigher is better · 14 reported | 44.4% | 16.8% | 92% | 33% | |
| Operating marginHigher is better · 15 reported | 46.8% | 20.2% | 100% | 33% | |
| Return on assetsHigher is better · 15 reported | 23.9% | 7.4% | 100% | 33% | |
| Return on equityHigher is better · 13 reported | Not reported | 25.7% | — | — | Context only |
| Gross marginHigher is better · 15 reported | 87.0% | 56.9% | 100% | Context only |
A metric that is not reported is left out of the score; the other weights are rescaled.
| Rank | Company | Market cap | Profitability | Overall |
|---|---|---|---|---|
| 1 | 128.5B USD | 99 | 46 | |
| 2 | 503.8B HKD (≈$64.5B) | 98 | 73 | |
| 3 | 92.4B USD | 97 | 73 | |
| 4 | 72.6B EUR (≈$79.8B) | 96 | 79 | |
| 5 | 76.2B USD | 94 | 43 |
Scores are sector-relative percentiles from the latest snapshot, always calculated against the whole sector: narrowing the comparison group changes who you compare with, not the scores. Missing metrics are left out and the remaining weights rescaled. How we score